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Demo
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See every marketplace. Grow every brand.

MerchantSpring centralises insights across brands, channels and countries so that you can scale faster.

For agencies For brands

From manual reporting to custom Amazon monitoring at Vamoa.

Vamoa uses MerchantSpring for client reporting and monitoring checks the agency builds itself. One check helped identify a Vendor product customers could no longer buy.

See how Vamoa spotted the issue

“MerchantSpring turned our reporting from a manual weekly chore into a repeatable insights process. We now spend less time pulling data, and more time actually utilising it.”

Vamoa Amazon agency for Seller and Vendor accounts
UK & international

Manual reporting took hours.

Vamoa helps consumer brands grow on Amazon across Seller and Vendor accounts in the UK and internationally. It manages advertising, content and day-to-day account operations for brands in FMCG, health and wellness, grocery, nutrition, sport and beauty.

Before MerchantSpring, the agency relied on manual reporting. It wanted a quicker, more consistent process, with more time to understand the numbers and less spent extracting them.

A more structured way to report to clients.

Vamoa chose MerchantSpring to connect sales and advertising figures and explain account performance clearly to clients. Its Sales team uses the platform for weekly, monthly and quarterly reports, while Operations uses it for analysis.

MerchantSpring’s data and insights also help Vamoa structure its weekly client meetings.

MerchantSpring Vendor dashboard showing ordered revenue over time, comparison periods, glance views, conversion and product detail.
This MerchantSpring Retail Analytics example uses demo data, not Vamoa’s account.

Vamoa compares sales trends with previous periods and reviews product performance, including top sellers.

The agency reviews advertising sales, spend and efficiency alongside those sales results.

For Vendor accounts, reporting includes ordered versus shipped revenue, glance views, conversion and Net PPM.

Spotting a product customers could no longer buy.

Vamoa found it difficult to review stock cover alongside purchase-order frequency in Vendor Central. Using data connected through MerchantSpring MCP, the agency built its own flag to monitor those measures.

The flag highlighted a product with 40 days of stock cover and no purchase orders for 30 days or more. Vamoa found that it had been silently suppressed from buyability because of organic claims in its copy.

Using the same data in Vamoa’s own tools.

MerchantSpring is now Vamoa’s primary data source for its MCP and AI work, supporting custom dashboards and automated self-auditing.

Vamoa says consistent access to data leaves it better placed to take on a wider client base.

Explore MerchantSpring MCP
A custom dashboard shown in MerchantSpring’s MCP demonstration. Not Vamoa’s dashboard.

“The MCP has enabled us to connect all account data up to otherwise impossible custom dashboards and automated self auditing.”

If you’d like to learn more about Vamoa’s approach to Amazon advertising, you can speak with Rob.

See what your agency can do with MerchantSpring.

Explore client reporting and how your team can use MerchantSpring data in its own tools.

Book a demo