Release Notes

April 2025

Features

• AMC Insights Module (Beta Release)
  • Our new Amazon Marketing Cloud (AMC) Insights module is now available to beta users. This release features five pre-built AMC reports—Path to Conversion, New-to-Brand, Gateway ASINs, First & Last Touch Attribution, and DSP & Sponsored Ads Overlap—designed specifically for agencies looking to unlock AMC insights without writing SQL. Each report includes AI-generated commentary and side-by-side comparison tools to help track performance changes over time. This marks a significant milestone in our efforts to simplify advanced retail media analytics.

• MercadoLibre Brazil Marketplace Connector
  • Support for MercadoLibre Brazil is now available, enabling integration and reporting for sellers operating in the Brazilian market.

Enhancements

• Meta Developer Certification
  • MerchantSpring is now an officially approved Meta Developer, allowing deeper platform integration and expanded advertising support for Facebook and WhatsApp.

March 2025

Features

• Amazon Marketing Console (Alpha Release)
  • The first version of the Amazon Marketing Console (AMC) was released to a small group of beta testers. This version is being used to collect feedback on usability and feature prioritization.

Enhancements

• Sales by Period Report – Product Filtering
  • Users can now filter the Sales by Period report by SKU or ASIN, enabling targeted product-level reporting.
• Persistent Metric and Column Preferences
  • The system now remembers your selected columns and metrics, streamlining workflows across sessions.
• Hybrid Report – Sales Metric Selector (Vendor Customers)
  • Vendor customers can now choose between Ordered Revenue or Shipped Revenue as the default metric in hybrid reports.
• Sales by Product Report – UI Enhancements
  • Minor visual improvements were made to the Sales by Product Across Channels report to improve user experience.

February 2025

Features

• Yahoo Japan Marketplace Connector
  • A new connector is now available for Yahoo Japan, supporting marketplace integration for Japan’s second-largest e-commerce platform.
• Meta Advertising Connector
  • MerchantSpring now supports advertising data from Facebook and WhatsApp, allowing for campaign analysis across Meta’s key advertising surfaces (excluding Facebook Marketplace).

Enhancements

• Sales by Product Report – UI and Functionality Updates
  • UI performance improvements and cosmetic updates to the report interface.
  • Advertising data is now available within the report for deeper cross-channel analysis.
• API Gateway – COGS Upload Simplification
  • The COGS upload endpoint now allows shipping cost to be optional, simplifying the data upload process for developers.

January 2025

Features

• Amazon Advertising Portfolio Integration
  • Users can now connect Amazon Advertising portfolios as standalone channels or link them directly to existing seller accounts for unified channel insights.
• Retail Analytics – Product-Level Metrics
  • New metrics have been added to enhance retail analytics at the product level, supporting more granular performance evaluations.

Enhancements

• Vendor P&L – Demo Data Improvements
  • Demo data for vendor profitability reporting has been improved to offer a more realistic and intuitive sample environment.

December 2024

Features

• TikTok Shop Connector (Non-US Markets)
  • Support is now available for connecting TikTok Shop accounts outside the US, including in Europe and Asia, extending global marketplace coverage.
• Product Sales by Channel Report (v1)
  • A new report that allows users to compare product performance across channels using over a dozen performance metrics per SKU.

Enhancements

• Amazon Seller – Conversion Metrics
  • Session conversion metrics have been added alongside existing page conversion to provide deeper insight into conversion funnel performance.
• Year-on-Year Comparison Enhancements
  • Users can now choose to compare current performance to either the same calendar week or the same fiscal week in the previous year.
• Vendor P&L – Expanded Upload and Filter Support
  • Users can upload COGS and trading terms by vendor code.
  • The Vendor P&L module now supports reporting when filtered by specific channels.

November 2024

Features

• Amazon Vendor P&L (Full Availability) 
  • The Amazon Vendor Profit and Loss module is now available to all Amazon Vendor customers, providing a complete view of vendor profitability.
  • Key features include:
    • Profitability insights at both the vendor group level and vendor code level.
    • Detailed Sell-In and Sell-Out views to track revenue and cost flows.
    • Incorporation of Cost of Goods (COGS), rebates, trade terms, chargebacks, and advertising costs for a comprehensive financial picture.
      
      

October 2024

Features

• Privalia & Veepee Marketplace Connectors
  • New connectors are now available for Privalia and Veepee marketplaces in Europe, enabling seamless integration for sellers on these platforms.

Enhancements (Early Release Participants Only)

• Amazon Vendor P&L Early Release Updates 
  
  • For participants in the early release program, the Amazon Vendor Profit and Loss module was enhanced to include:
    • Cost of Goods (COGS) entry by vendor code.
    • Profitability views filterable by vendor code.
    • New Sell-In and Sell-Out views for greater revenue and cost flow visibility.

• Refund and Cancellation Analytics for Walmart and eBay
  • Expanded support for Refund and Cancellation Analytics, now available for Walmart and eBay, following the earlier release for Zalando.
    
    

September 2024

Features

• Cancellation and Refunds Module for Zalando
  • The first version of the Cancellation and Refunds Module is now live, supporting Zalando as the initial channel.
• Google Shopping Advertising Connector
  • Sellers and brands can now link their Google Shopping advertising accounts to MerchantSpring for comprehensive advertising reporting.
• Vendor P&L (Early Release Program)
  • The first version of the Vendor Profit and Loss module was introduced to select users, enabling early exploration of this new feature.

Enhancements

• Bol.com Advertising API Migration
  • Successfully migrated Bol.com advertising integration from the legacy Mobiya platform to their new proprietary API for improved functionality.
• Profitability Schema Enhancements
  • Cost of Goods (COGS) can now be shared across an organization, offering more flexibility in profitability reporting.
    
    

August 2024

Enhancements

• Client Reporting Module Enhancements: New functionality now allows for multiple sets of commentary to be added and linked to different sections in single-channel reports. Additionally, for the first time, users can include commentary in multi-channel reports through our tagging mechanism.
• Customer Lifetime Value and Repeat Purchases: These modules have been refined, with demo data now available in user accounts, giving customers the opportunity to explore the features before applying them to their own data.
• European VAT Adjustments: To address recent VAT changes in Europe, where Amazon now includes VAT in FBA and seller fees, we’ve updated our system to ensure accurate profitability tracking by refining the handling of these financial events.
• Enterprise API Gateway Functionality: Enhancements for enterprise clients include automated API key provisioning with webhook confirmation. Additionally, users can now upload their cost of goods via API, offering more flexibility alongside manual upload options.
  
  

July 2024

Features

• Subscribe-and-Save: Amazon SnS reporting is now available for Seller and Vendor accounts.
• Multiple New Connectors: MerchantSpring has added support for a number of additional marketplaces, including Amazon SA  (South Africa), Wayfair, Snappy, Obelink, and Bed Bath and Beyond.   

Enhancements

• Filtered channels: Users can now create a filtered channel directly from the 'Sales by Group' page,  negating the need to step through the connection wizard.
• Client reports:  Advertising performance by product is now available as a report element. 
  
  

June 2024

Features

• Customer Lifetime Value: LTV and repeat purchase analytics are now available to 'early access' users pending a wider roll-out later this month. 
• More Filtered Channels: Merchant-of-Record providers can now split their Walmart and eBay accounts into separate sub-channels for each client.

Enhancements

• Vendor Reporting: New multi-channel vendor reporting elements allowing you to report Shipped Revenue metrics across vendor accounts and countries. 
• Profitability: Enter or update your product unit costs directly on our platform, thus negating the need to perform a CSV upload for a smaller batch of unit cost updates.
• Filtered Channels: Ability to link multiple advertising portfolios to a single filtered channel.
  
  

May 2024

Features

• TikTok Ads: Assess your TikTok advertising performance alongside other retail media channels to streamline your media planning efforts.
• Otto Connector: View your Otto marketplace performance alongside Amazon, Zalando, Kaufland and other German ecommerce channels.
• Client Report Templates: Save and reuse report configurations across clients to enhance consistency and efficiency in reporting.

Enhancements

• Product Attributes for DSP Advertising: Enhanced product information integration for Amazon DSP and Standalone Ads, improving account reporting.
• Zalando Enhancements: New functionality to view all Zalando countries as a single consolidated channel, simplifying regional analysis.
• Client Reports Searchability: Improved search feature allow you to easily locate and manage reports across your organization, including reports created by others in your organisation.
• Sync Progress: Enhanced visibility and reporting of channel synchronization status.
• Bol.com API Upgrade: Transition to the latest Products API to ensure smoother data integration.
• Sales by Product Performance: Optimized performance for exporting sales data of large product catalogues.

April 2024

Features

• Budgets and Targets Module: This new tool aids agencies in precisely setting sales budgets and forecasts, comparing performance against custom targets and historical data, and adjusting plans as market conditions evolve. Available across Amazon 3P and over 120 channels, it ensures better client alignment and satisfaction.

Enhancements

• Sales by Country: Enhanced reporting capabilities that allow tracking of sales performance by shipping address country.
• API Gateway: Improved API order support tailored for enterprise clients.
• White-label Customization: New feature for users to upload their own branding assets, enhancing personalization.

March 2024

Features

• Dynamic Brand Groups: Automatically updates new product additions in custom groups and syncs every four hours, saving significant time and enhancing data accuracy.
• Walmart Profitability Analytics Module: A robust tool providing detailed profitability insights at both the account and product levels, including cross-platform profitability comparisons. Now available for free to all existing customers.

Enhancements

• Seat Administration: Enhanced overview of seat usage and channel connections within the organization.
• FBA Inventory Enhancements: Updated inventory reporting includes out-of-stock estimates and re-order dates, with multiple updates per day.

February 2024

Features

• Dynamic Brand Groups: Similar to the March release, these groups automate updates and syncing, facilitating operational efficiency and decision-making.

Enhancements

• Filtered Channel Options: Allows for the creation of filtered channels based on product or brand groups for Zalando, Bol.com, and Mirakl-based marketplaces, improving report accuracy within the master channel.

January 2024

Features

• New Channel Connectors: Expanded connectivity with Walmart Mexico and Canada, Kaufland, and Otto, opening new markets and audience opportunities.
• API Gateway Enhancement: Updated to include vital new data sets such as Amazon Profitability Data, Amazon BuyBox Data, and FBA Inventory Data.

Enhancements

• Client Reporting Improvements: Customizable report scheduling, metrics configuration, and inclusion of various time periods for more insightful decision-making.
• Multi-Factor Authentication (MFA): Introduced to add a vital layer of security, protecting user account integrity and data.