Marketplace analytics for brands and vendors

One view for the questions that run the week.

The job is not to produce more dashboards. It is to know what changed, why it matters, and where the team should act next.

Where is growth coming from?

Compare sales across channels, countries, brands, product groups, and individual products without rebuilding the portfolio in a spreadsheet.

What is that growth actually worth?

Bring fees, advertising, landed costs, shipping, and other operating costs into the same profitability view as revenue.

Is advertising creating profitable demand?

Review spend, attributed sales, ACoS, and TACoS beside product and channel performance instead of treating media as a separate business.

What could interrupt the plan?

Watch inventory, Buy Box ownership, suppressed listings, and seller health so operational risk reaches the team before the performance review.

Start with the portfolio. Keep the source.

A combined view should make comparison easier without turning every marketplace into a mystery average. Move from the whole business to the original channel context when a figure needs explaining.

Portfolio

See accounts, channels, countries, and currencies together, so regional teams and headquarters work from the same numbers.

Brand and group

Compare brands, categories, and custom product groups using the structure your team already manages.

Product

Inspect product, ASIN, or SKU performance where the connected source and report support that level of detail.

Source report

Return to channel-specific measures and reporting logic when reconciliation requires the original context.

Profit before the month closes.

Revenue says what sold. Profitability shows whether the channel, product, and cost base are working together while there is still time to respond.

25+Cost categories, configured as fixed amounts, per-unit costs, or a percentage of revenue.

Two viewsAccrual and cash profitability for Amazon Seller Central, switchable without rebuilding the report.

Up to two yearsProfitability history, depending on plan entitlement.

MerchantSpring profitability dashboard showing sales, fees, advertising, costs and net profit.

Amazon Seller Central: accrual and cash views, with cash figures tied to settlement events and actual payouts.

Amazon, Walmart, and Mirakl-powered marketplaces: cost-base and P&L coverage. Review profitability coverage

Catch the issue before it becomes the explanation.

Operational problems do not wait for the weekly report. Bring channel-level exceptions into the same operating rhythm as sales and profit.

Suppressed listings

Find listings that have lost visibility and need content, policy, or compliance attention.

Lost Buy Box

Review whether price, availability, or fulfilment could be putting revenue at risk.

Low inventory

See stock risk around the products carrying the plan before availability becomes the constraint.

Seller health

Keep account-level performance and policy signals visible alongside the commercial view.

Notification availability varies by channel. Teams can manage settings by channel and apply email frequency individually or across the portfolio.

Ask it live, or have it delivered on schedule.

Some decisions need an answer in the meeting. Others need the same view landing in inboxes on time. Both start from the marketplace data already connected to MerchantSpring.

Ask the portfolio

Use plain English to investigate connected marketplace performance, then narrow the question to the product tag, date range, or channel that matters.

Answers grounded in connected dashboard data
Chart and written commentary returned together
Scope by product tag, date or channel

Explore the AI Insights Agent

Put reporting on a schedule

Keep leadership and channel teams informed without rebuilding the same export every reporting cycle.

Daily, weekly, or monthly delivery
Sales, product, profit, and advertising views
Saved dashboard structure for repeatable reporting

Questions operators ask before they move the portfolio.

Who is MerchantSpring for?

MerchantSpring is for brand, ecommerce, and marketplace teams managing multiple seller or vendor accounts, countries, channels, or product groups, especially when portfolio reporting still depends on exports and spreadsheet logic.

Can MerchantSpring combine Seller and Vendor accounts?

Yes. MerchantSpring supports multiple marketplace accounts and can present Seller and Vendor performance in one portfolio while preserving the reporting context of each connected channel. Enterprise Vendor Central teams can go deeper on the dedicated Amazon Vendor solutions page.

Which areas can operators monitor?

Operators can monitor sales, profitability, advertising, and operational performance. The exact measures and level of detail available depend on the data exposed by each connected channel.

What operational alerts are available?

Depending on the connected channel and notification configuration, teams can monitor issues including suppressed listings, Buy Box changes, low inventory, and seller health.

Can reports be delivered automatically?

Yes. Scheduled reports can be delivered daily, weekly, or monthly. Available report elements vary by channel type and connected data.

How does profitability coverage vary by channel?

Amazon Seller Central supports accrual and cash views. Cost-base and P&L coverage is also available for Amazon, Walmart, and Mirakl-powered marketplaces. Exact history and detail depend on the channel and plan.

Can the AI Insights Agent answer across multiple channels?

The Insights Agent works from connected MerchantSpring dashboard data and can narrow an analysis by product tag, date range, or channel. Coverage follows the marketplace data connected to the portfolio.

How is marketplace data handled?

Authorised connections feed MerchantSpring's governed data layer. The security page covers hosting, organisation isolation, encryption, access controls, and AI handling.

Run every marketplace like one business.